In this era of technological development, the world lies at young people’s feet, allowing them to speak up and influence matters that affect them through the use of modern media. A wide variety of channels such as blogs, online games, music, video, social networking sites, magazines and television, empowers them to express their creativity and to pursue their interests. Of course, as is often the case, great benefits go hand in hand with certain risks.
While working with modern media, we need to make sure we have a clear view of the possible challenges we may come across. Young people these days are increasingly aware of their right to privacy, protection from discrimination and the right to a safe environment, which is compromised by the discriminatory nature of certain portrayals of youth in different media and through advertising. They should be inspired to fight the spread of prejudices and possible harmful content, allowing them to enjoy the benefits of these channels to the full.